“To win, RIAs need to get out in front of the next generation

A War On For Students

With an estimated 110,000 financial advisors cheap moncler expected to retire over the next decade, registered investment advisors (RIAs) need to introduce or perhaps reintroduce themselves to financial planning students, and with some urgency.

moncler outlet But making the case to students to join the moncler outlet sale independent channel isn’t necessarily easy, not with big brand name wirehouses moncler outlet and broker dealers hunting for the same talent. moncler outlet

cheap moncler outlet “The war for talent starts at the undergraduate level,” said Kate Healy, managing director, Generation Next, at TD Ameritrade Institutional. “To win, RIAs need to get out in front of the next generation on campus and make themselves known.” cheap moncler outlet

buy moncler jackets Short of real war, what are RIAs to do? buy moncler jackets

Hire college interns, for one, according to a TD Ameritrade Institutional survey of college financial planning program directors.

College financial planning program directors also say RIAs should moncler jacket sale attend career days, serve as guest lecturers or as adjunct professors, participate in on campus recruiting events and host informal and informational lunches and lectures on campus, the survey found.

RIAs who eschew engaging students about the benefits of a financial planning career in the independent channel risk ceding the discussion to competing sectors whose moncler outlet jackets foot soldiers are more than happy to talk about why students should be joining a wirehouse, broker dealer or hedge fund.

moncler outlet sale “If RIAs aren’t having conversations about the benefits of their chosen career path, the competition most certainly will,” Healy said. moncler outlet store moncler outlet sale

TD Ameritrade is the No. 2 ranked custodian of fee based financial advisors, according to Tiburon Strategic https://www.moncleroutletmall.com Advisors, a moncler outlet uk consulting firm that follows advisor market.

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moncler moncler factory outlet sale outlet The mantra that “you can’t be what you don’t see” applies in this case, Healy said. moncler sale outlet

monlcer down jackets Indeed, 54 percent of planning directors who responded said women do not view financial planning as a career option, and 44 percent of planning moncler outlet online directors who responded said minorities do not view financial planning as a career option, the survey found. monlcer down jackets

moncler outlet store Women and minorities simply don’t know about financial planning as an option, despite the flexibility and work life balance the profession provides. moncler outlet store

Just over one in four 26 percent of planning directors said the perception among women that RIA compensation involves commissions and commission based salaries is a deterrent to female students.

cheap moncler coats Such a view is a costly misperception. cheap cheap moncler jackets moncler coats

cheap moncler sale moncler jackets As every RIA knows, compensation comes to independent advisors through fee based or fee only models. cheap moncler jackets

Nor is the independent channel lacking for selling points:

cheap moncler Assets are flowing into RIAs at a higher clip than into wirehouses or into broker dealers, and RIAs are often more profitable than brokers. cheap moncler

Latitude and independence gives RIAs license to serve clients with a broader range of products as many RIAs have the fiduciary standard committed to memory.

moncler sale Consumers with low retirement account balances need all the help they can with a holistic planning approach and trillions of dollars’ worth of wealth money in motion is expected cheap moncler coats to flow to younger generations. moncler sale

RIAs need to talk about how fulfilling and how flexible lives can moncler sale outlet be and how much it Cheap Moncler can help people, whether that be on campus, in high school or in front of groups like the Boy Scouts of America.

“We’re seeing more people get involved but not enough,” she said.

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At its core, the survey’s message is that RIAs need to reintroduce their profession to a new generation the millennial generation, Healy said in an interview.

Attracting young would be financial planners is considered vital to infusing new blood to a profession where the average age is nearly 60 years old, and where future job growth is expected to eclipse the average growth rate for all occupations, according to the Bureau of Labor Statistics.

moncler mens jackets Healy, who was recently appointed to the full time executive position dedicated to the sustainability of RIAs, saw the shift coming. moncler mens jackets

Nine years ago, when millennials were sometimes tarred as aimless slackers playing video games in their parents’ basement, TD Ameritrade Institutional decided it wanted to think about the next generation of consumers and raise the visibility of RIAs to those consumers.

Since then, the company has done much to help introduce RIAs to students, and help students get in front of RIAs.

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